— Coaching & Counselling
Coaching isn’t about fixing you. It isn’t about prescribing a path someone else has walked and asking you to follow it. It’s about creating the conditions in which you can hear your own wisdom clearly enough to act on it.
At Muted Healing, our coaching is grounded in Positive Psychology and Appreciative Inquiry — meaning we begin with what’s already strong in you, not what’s broken. We ask “what do you need?” rather than “what’s the matter with you?”
Whether you’re navigating a career crossroads, recovering from burnout, making sense of a late neurodivergent diagnosis, or simply carrying more than you’ve been able to put down — we work at your pace, in a space that actually fits who you are.
Every person who works with us brings different needs, different histories, and different goals. We respond to all of them. Together, we create the conditions for the silenced parts of you to become audible again.
Evidence-based coaching rooted in character strengths, resilience, and the science of flourishing. Not therapy, not advice — a structured, empowering process with you in the driving seat.
ILM-accredited through Genius Within CIC. We don’t ask you to adapt to us — we adapt to you. Specialist support for ADHD, autism, late diagnosis, and neurodivergent burnout.
For those who need more than coaching can offer, our associate psychotherapists work alongside the Muted Healing team to provide deeper therapeutic support. All associate practitioners share our values: person-centred, trauma-informed, and culturally attuned. Sessions are available individually or as part of an integrated coaching and therapy package, so your support doesn’t have to exist in separate silos.
Do not cut the person to fit the cloth.
Areas we work in
We hold experience across a wide range of life areas. Some clients come with one clear goal. Others are carrying several things at once. Both are fine.
Direction, progression, pivoting, purpose
Including quiet burnout and high-functioning exhaustion
ADHD, autism, dyslexia, late diagnosis, masking fatigue
Hyphenated identities, South Asian heritage, code-switching
Boundaries, patterns, family dynamics, self-advocacy
Faith, purpose, existential questions — held without agenda
Breaking cycles, goal-setting, values-aligned living
Grief, loss, diagnosis, major transitions
Especially for first-gen and global majority professionals in leadership
The People
Every practitioner at Muted Healing is trauma-informed, properly accredited, and committed to showing up as the whole human they are — not a neutral professional behind a clipboard. We believe the relationship is the work.

Afsar Ali
FOUNDER · POSITIVE PSYCHOLOGY COACH
I built Muted Healing from personal experience with trauma, healing, and the particular weight of a hyphenated identity. My coaching is grounded in Positive Psychology and Appreciative Inquiry — we begin with what’s already working in you, and build from there. I specialise in neurodivergent coaching, cultural identity, burnout recovery, and supporting professionals who are doing well on paper and exhausted underneath it.
I believe the coach-client relationship should feel like a warm cup of tea, not a performance review. My door is always a conversation first.
Associate Psychotherapist
COMING SOON
We are currently welcoming our first associate psychotherapist to the Muted Healing family. Our associate practitioners share our core values: person-centred, trauma-informed, and culturally responsive — with particular experience supporting global majority clients, neurodivergent adults, and those navigating complex life transitions.
If you are a qualified, BACP or UKCP-registered psychotherapist who shares these values and would like to be part of this team, we’d love to hear from you.



How We Work
Every coaching relationship at Muted Healing begins the same way — with a conversation. Here’s what to expect from there.
15–30 minutes to meet, get a feel for each other, and ask anything you need to. No obligation, no awkwardness. We’re establishing whether we’re a good fit — together.
After establishing fees and contracts, your first full session is booked in. We explore where you are, your goals, and how you’d like to work.
We work at your rhythm – weekly, fortnightly, or as needed. Sessions can be 1-2 hours (decided together in stage 2). We review progress together and adjust as life does what life does.
Some people work with us for six weeks. Others for years. There’s no right answer. When you’re ready to pause or close, we do that thoughtfully — not abruptly.
Fees & Structure
We discuss fee structures individually during your chemistry call. The options below give you a starting point. Sliding scale and concession rates are available — please ask, without embarrassment.
Individual
60-minute coaching session
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One-to-one with Afsar or an associate
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Online or in-person (London)
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Preceded by a free chemistry call
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Sliding scale available on request
Exact fees discussed during your chemistry call.
Most Popular
Block of sessions – greater continuity
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6 or 12-session packages
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Discounted from single-session rate
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Best for sustained, meaningful change
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Progress reviews built in
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Pause and resume with notice
Ideal if you know you’re in this for the longer arc.
Organisations
Bespoke – from workshops to retained coaching
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Workshops, resilience, strengths, DEI
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Retained 1:1 coaching for employees
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Psychologically safe team facilitation
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Bodymind away-days
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Full proposal on request
Get in touch to discuss scope and budget.
Book your free 15–30 minute chemistry call. No commitment required. We’ll see if we’re the right fit — and if we’re not, we’ll do our best to point you to someone who is.
What Clients sAY
Afsar is a fantastic coach, and is a pleasure to speak with. He is brilliant at listening to all of your cluttered, messy thoughts and being able to summarise what you are saying in a way that makes your overwhelmed confusion make sense. I find myself leaving our sessions with a level of clarity I haven’t had before, and feeling fully heard and listened to. His approach of being able to discuss and understand the root cause of some feelings, perceptions and difficulties whilst keeping the session forward-thinking, positive and proactive is thoroughly refreshing and efficient. I highly recommend Afsar!
Coaching has allowed me to feel as if my troubles are manageable. For quite some time, I have felt like the issues I am dealing with are too great of a challenge to resolve so I must learn how to shoulder this heavy weight. However, the practical tools coaching has put in place has once again demonstrated how I don’t have to live with the issues rather, I can combat the issues using the step by step guidance provided. It genuinely feels like a huge relief knowing that I don’t have to live with the issues I’m facing.
As stated above, I am only 2 sessions in and I have found Afsar to be incredibly valuable already. Afsar has given me tools, techniques and resources to deal with both immediate and medium term challenges. Afsar pauses at the right time, gives me time and support at the right moments, completely understands me and I feel safe in his presence within our sessions, to talk about everything. Afsar is also able to keep the sessions focused, on time and to agreed outputs as well as letting the sessions organically flow where required.